When EOS Farms entered the Massachusetts cannabis industry over two years ago, they had a beautiful vision, a supportive panel of investors, and a differentiated business to grow the best outdoor cannabis in the Northeast. I had a plan. Most people thought it couldn’t be done. With the first year’s harvest coming to light, it didn’t go unnoticed when we harvested the plant in full last fall with big, beautiful buds.
This year, of course, is a new set of market challenges, including inflation and a sharp decline in the price per pound of cannabis statewide. Still, they beat the odds.
cannabis in sun and earth
Why grow outdoors in Massachusetts? It’s just right. For one thing, these indoor grow facilities are expensive to build. Needless to say, it lacks soul in an industry where such imperfections translate directly into the quality of the final product. increase.
EOS Farms is on top of a 100-year-old family farm and is now part of the Sun & Soil movement, supporting and relying on local farming communities. They are surrounded by apple orchards.
Sun & Soil isn’t the hype of the cannabis industry, it’s more of a belief system that the properties infused by the sun and the earth have value.
Speaking with EOS Farm Director Ryan Montella, he added some much-needed context on this front. A more complex and balanced treble entourage effect.Profiles of sun-grown terpenes [plants] It usually outperforms the one-dimensional, very specific lightwaves we get from indoor artificial lighting. ”
Most people talk about marijuana in terms of indica, sativa, and hybrid (a mixture of the two). Indica is generally preferred for relaxation and sleep. Sativa is more uplifting and energizing.But as we learn more about the nuanced effects of cannabis, there’s another layer to research: terpenes. terps, further away from THC percentage or TAC (total available cannabinoids). Many customers still buy him with TAC, thinking that the higher the THC percentage, the better the value. Tailoring the terpene profile of individual strains is the next frontier for the cannabis industry.
Montella continues. For example, when discussing wine, consumers don’t just choose bottles based on total alcohol content, whether you’re an aficionado or just interested in drinking wine for entertainment. We buy for vintages, winemakers and regions. It’s the story, the condition and the charm of the 2016 California Cabernet season. ”
small farms have scale
Another advantage of a full-fledged outdoor grow business is the availability of many strains. This means EOS is able to offer retailers and consumers a wide range of varieties, allowing them to quickly learn which strains grow best in Massachusetts. Sativa, for example, tends to thrive in humid climates like the Northeastern growth cycle, which is not ideal.
EOS has grown 20 shares in the past year and now offers 14 shares at retail. Their ice cream cake stock was the best-selling pre-roll in the state a week ago.
Or, as Montella puts it, “Outdoor cultivation from seed allows you to look at the differences between each variety and species and select the most robust phenotypes that thrive in your microclimate. Clone these at scale and propagate them.” and added to the gene bank to ensure future crops not only have the best attributes from sun and soil, but also disease resistance, increasing yield and reliability of the supply chain to wholesale customers. increase.”
Commodity cannabis prices
While inflation continues to soar and social feeds fill with yolks about egg prices (ahem), cannabis prices have plummeted in Massachusetts in recent months. It plummeted to 40% in 18 months.
Neighboring states like Connecticut and New York have welcomed weeds, so Massachusetts clinics see much less traffic. It is well located and relatively low cost compared to large indoor operations.
When demand levels off, so does the price. Of greater concern to players like EOS is the biggest corporate run that can drive prices down and sustain losses for the long haul, supported by funding, while the little guys keep payroll fair and just. I am doing my best to make
What seems strange about this small farm is the position it suddenly finds itself in: low-cost player, offering a better product and wider selection than its wealthier competitors. .
Again, with best-selling pre-rolls in the states last week, a passionate and fine-tuned team, and a growing retail presence, let’s not overthink the room.